October 15, 2021

Successful Bootstrapped Companies

Building a strong business with a sound foundation and value takes time and many bootstrapped companies have achieved this by providing amazing products or services. Eventually, they reach the point, through solid strategies and sustainable profit, where the company grows to have a powerful position within their industry. Advantages of BootstrappingLow Cost of EntryBootstrapping is cheap—working with your own money means that super-efficiency is necessary. […]

September 10, 2021

Example of a Bootstrapped Company

GoPro, Inc. (GPRO), which was formerly Woodman Labs, Inc, is an American corporation that develops, manufactures, and markets high-definition personal cameras. The company manufactures small, body-worn cameras that record the user’s experiences. These cameras became popular among sports enthusiasts because of their ability to record hands-free, high-definition footage. Nick Woodman, an American from California, conceived the idea of a wrist strap that could tether already-existing […]